Better Every Cycle
One idea per week for SaaS leaders who are done guessing about engineering.
Real stories, frameworks, and pattern recognition from 12 years of building software. For founders and technical leaders who want their engineering practice to compound, not just accumulate.
YouTube
Long-form episodes on what it actually looks like to professionalize engineering at a growing SaaS company. 10 to 20 minutes. Solo episodes and guest interviews with engineering and product leaders.
Topics include: framework breakdowns, AI outcomes from real projects, "the grow-up story" interviews with leaders who've been through the transition, and lessons from 12 years of building.
Watch on YouTube →Podcast
You can also hear me on the Never Rewrite podcast, where I talk about why most software rewrites fail and what to do instead.
Full podcast distribution coming soon.
Shorts and Clips
Short clips from episodes and coaching insights on YouTube Shorts and TikTok. Quick frameworks, hot takes, and lessons from the field in 60 to 90 seconds.